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| Article Name : | | | PRODUCTION AND MARKETING PERFORMANCE OF WOMEN SHGS IN BUSINESS (WITH REFERENCE TO SRIKAKULAM DISTRICT OF ANDHRA PRADESH) | | Author Name : | | | S.TARAKESWARA RAO | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ISRJ-117 | | Article URL : | |  | Author Profile | | Abstract : | | | New revolution in the field of Indian rural economy has come already in the form of Self-help groups. With the help of these self-help groups, rural population is growing their economy in very rapid speed. Various grants and subsidies are given by the government to these SHG's and with this soft-hand; various businesses are taking birth in rural areas of India and with time this situation is being same in urban and semi-urban areas of India.. This situation is helping the people in many ways; providing employment opportunities, business opportunities, opportunities of being supplier of raw material to various businesses, etc. In this way SHG's are helping to 'Vision 2020" in a vast manner and making rural economy strong through providing micro finance. | | Keywords : | | - self help groups
- micro-finance
- business performance
- women empowerment .
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