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| Article Name : | | | RAJIV GANDHI EQUITY SAVING SCHEME – A NEW CHANNEL FOR INVESTMENT TO FIRST TIME EQUITY INVESTORS | | Author Name : | | | SHESHRAO MARUTI AND WAGHAMARE SHIVAJI | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ISRJ-18 | | Article URL : | |  | Author Profile | | Abstract : | | | It is needless to pin-point that over the recent years, the dependence of Indian
equity market on foreign capital has increased. Foreign investors being not sticky to
their investment often get indulged in churning of their portfolio with quick entry and exit
which creates volatility in the equity market and thus makes equity investing a riskier
option. Moreover, it is not unsurprising to note that over the last four years retail
investors have exhibited their equity aversion attitude as their ratio of equity holding as a
percentage of total financial assets of the country's households has declined to 7% in
September 2012 from 10% about four years earlier. In this context, Government of India
with the objective of enhancing retail participation into equity market and to reduce the
volatility in the market has initiated bold steps by introducing Rajiv Gandhi Equity
Savings Scheme (RGESS). | | Keywords : | | |
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